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Randy Voeks, Lutsen Resort (Guest Relations Coach)discusses how TRACK Pulse allows properties to engage with travelers on a personal level.

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"Part of what we're trying to do when we're engaging people is we're trying not to view them as a commodity and we're not trying to sell them. We're trying to form a relationship and I think TRACK allows us to engage people on a much more personal level."

- Randy Voeks (Guest Relations Coach – Lutsen Resort on Lake Superior)